ECom-IComp Experts Address Series (2006-2007)

The ECom-IComp experts address series is designed primarily to keep students and alumni of our programme up-to-date with the information technology and electronic business trends around the world. We invite our eminent overseas instructors to give the public address, which forms an important part of the learning process, and also facilitates our programme participants to network with local industry and business leaders. Instructors can also present unusual topics they are passionate about or which they think deserve more public attention.

Past Addresses
Date Title Speaker
5 Oct 2006 Personal, pocket media - current research on the use of mobile TV Mr. Peter Looms
2 Nov 2006 What's Google Really Up To? Prof. Roger Clarke
10 Nov 2006 Moving Towards the Policy-Aware Web Dr. Renato Iannella
13 Feb 2007 Learning by Doing or Learning by Listening? Prof. Michael Shamos
26 Feb 2007 Online Customer Experience in Mainland China Mr. Sampson Lee
6 Jun 2007 Open Source Software - A Collaboration Platform for Web Applications Prof. Bebo White
20 June 2007 The Role of Hong Kong in Greater China's E-Business Development: Human Resource and Outsourcing Issues Prof. Denis Lee

Title: The Role of Hong Kong in Greater China's E-Business Development: Human Resource and Outsourcing Issues
Chairman: A Panel Discussion chaired by
Professor Denis Lee
Professor of Computing Information Systems, Suffolk University
Visiting Professor, Department of Computer Science, HKU
Date & Time: 20 June (Wednesday)
7:00pm - 8:00pm
 
Venue: Room S207
2/F, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K.
Abstract: A news headline on Hong Kong television on 12 June was that foreign business organizations in China now prefer to engage local Chinese graduates instead of relying on exported talents from Hong Kong. Is Hong Kong losing its strategic advantage? What will be the future trend for IT/IS outsourcing? How should Hong Kong develop its human resources in the IT/IS area?

We invite graduates and current students of the Programme, business organization staff, and interested public, to take part in this interactive seminar. If you have business dealings with China, you are most welcome to discuss and share your experience. Together, we will explore new directions and solutions.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office & HKU SPACE.

Denis Lee

See Biography

Title: Open Source Software - A Collaboration Platform for Web Applications
Speaker: Professor Bebo White
Departmental Associate (Retired), Stanford Linear Accelerator Center, Stanford University
Adjunct Professor, University of San Francisco
Date & Time: 26 June (Wednesday)
7:00pm - 8:00pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room S7
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K.
Abstract: This presentation will focus on the role of Open Source Development in Web-based applications and discuss the close interaction between Open Source methodologies, tools, and platforms and the construction of modern Web applications and services. Open source concepts, methods and projects reinforce interoperability and open standards in the practical implementation of all future Web protocols, data formats, and applications. Some of the important ongoing Open Source projects involving Web technology will also be described.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office, HKU SPACE & Internet Professional Association.

Bebo White

See Biography

Title: Online Customer Experience in Mainland China
Speaker: Mr. Sampson Lee
President, GCCRM
Date & Time: 26 February (Monday)
7:00pm - 8:00pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room 609, 6/F
United Centre
Admiralty, HK
Abstract: Web Analytics Association (United States) and GCCRM (Greater China) collaborated a research study on [Online Customer Experience in Mainland China], to dig out the online experience from an experience-centric rather than the traditional process-centric or efficiency-centric angle.

This study is not only important for what it reveals about Mainland China surfing habits, but is important for what it is measuring - online experience.

A company's brand is made up of how people feel about it. A company website has as much or more impact on how people feel than a face-to-face meeting. Taking this bold step to quantify what online elements have the biggest impact on people moves us closer to customer satisfaction, customer loyalty and competitive advantage. These results show us the way to create one of those sites that customers "mostly love".

13 popular eCommerce web sites have been researched including eBay and Taobao. A total of 2,013 valid responses are obtained.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office, HKU SPACE & Internet Professional Association.

Sampson Lee

See Biography

Title: Learning by Doing or Learning by Listening?
Speaker: Professor Michael Shamos
Distinguished Career Professor, Institute for Software Research
Director, eBusiness MSIT degree program
Director, Universal Library
Visiting Professor, Department of Computer Science, HKU
Date & Time: 13 February (Tuesday)
12:45pm - 2:00pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room LG-06, Hui Oi Chow Science Building
The University of Hong Kong
Pokfulam Road
Hong Kong
Abstract: Most university degree programs do not prepare students for employment. Employers are looking for skills, not book learning, and skills cannot be acquired by attending lectures. If that is true, then exactly why do we insist that students attend classes?

This talk describes a new approach to professional education in which no classes are given. Two complete degree programs at Carnegie Mellon are offered this way: eBusiness Technologies and Software Engineering. In the eBusiness program, students work in team on realistic problems in an environment that closely models real employment in a consulting company. They produce professional work product for 16 problems over a 10-month period. The problems span the field of eBusiness technology. They must learn not only the technology underlying each problem but the meta-skills of team organization, time management, task delegation and oral persuasion.

The talk will outline how the degree program functions, how students are evaluated individually for what is essentially team accomplishment, grading issues and the benefits and drawbacks of this mode of education.
Organizers: HKU Steering Committee on 4-Year Undergraduate Curriculum, MSc(ECom&IComp) Programme Office and Centre for the Advancement of University Teaching (CAUT)

Michael Shamos

See Biography

Title: Moving Towards the Policy-Aware Web
Speaker: Dr. Renato Iannella
Principal Scientist, National ICT Australia (NICTA) Ltd
Date & Time: 10 November (Friday)
 7pm - 8pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room 1206, 12/F
United Centre
Admiralty, HK
Abstract: The greatest challenge the Web faces today is to capitalise on the efforts that have gone on previously in the development of specific policy languages - and to build the next layers of infrastructure to support a policy-aware web. This will transform the web from an information delivery system into an information management system that will meet the emerging needs of the web community. In particular, it will address communities that have based their professional and societal life on the functions and structure of the web - and are now looking for greater infrastructure support for common services. Just like HTML, the web now needs reliable structures for policy management.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office, HKU SPACE & Internet Professional Association.

Renato Iannella

See Biography

Title: What's Google Really Up To?
Speaker: Professor Roger Clarke
Principle, Xamax Consultancy Pty Ltd.
Visiting Professor, Info Science & Engineering, The Australian National University
Visiting Professor, Cyberspace Law & Policy Centre, University of New South Wales
Date & Time: 2 November (Thursday)
 7pm - 8pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room 1206, 12/F
United Centre
Admiralty, HK
Abstract: Building on its search-engine service, Google Inc. has developed additional business lines, generated new forms of revenue-stream, and deployed many experimental new services. The company's innovations have enjoyed varying degrees of success, but they add up to something rather different from the mainstream.

This presentation outlines Google's many lines of intersecting businesses, commencing with the content-discovery cluster, moving onto the content services cluster, and culminating in the accumulation of data about Google's users. They have considerable economic and legal implications.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office, HKU SPACE & Internet Professional Association.

Roger Clarke

See Biography

Title: Personal, pocket media - current research on the use of mobile TV
Speaker: Mr. Peter Looms
Multimedia Senior Consultant, Danish Broadcasting Corporation
Date & Time:  5 October (Thursday)
 7pm - 8pm
Slides [ pdf file ]
Audio [ Windows Media Player ]
Video [ Windows Media Player ]
Venue: Room 610, 6/F
United Centre
Admiralty, HK
Abstract: The launch of 3G services around the world brought with it the promise of video, sound and other audiovisual services accessible on handheld devices. Now they are joined by IP datacast that allows for a plethora of "push" services to be delivered to such devices so that 3G can be used for on-demand and billing for services.

Vying for attention are competing standards for IP datacast: the European DVB-H, Korea's DMB, the Japanese ISBDN and Qualcomm's MediaFlo.

What do consumers want? Where and when do they use such services? In the standards war, which of them is going to survive? And most importantly, is there a sustainable business model underpinning such services?

This address offers a critical review of some of the findings of IP datacast trials and services in Europe. Offers insights about what we have learned to date and the areas in which further research is still needed.
Organizers: Jointly organized by the MSc (ECom&IComp) Programme Office, HKU SPACE & Internet Professional Association.

Peter Looms

See Biography

 

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