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ECom-IComp Experts Address Series (2004-2005)
The ECom-IComp experts address series is designed primarily
to keep students and alumni of our programme up-to-date with the information
technology and electronic business trends around the world. We invite our
eminent overseas instructors to give the public address, which forms an
important part of the learning process, and also facilitates our programme
participants to network with local industry and business leaders. Instructors
can also present unusual topics they are passionate about or which they think
deserve more public attention.

Professor Alan Montgomery
Associate Professor of Marketing at the Tepper School of Business,
Carnegie Mellon University |
19 July (Tuesday)
7pm - 8pm
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Slides [
Acrobat PDF ]
Audio [
Real Player |
Windows Media Player ]
Synchronized Audio Playback *
Synchronized Video Playback *
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Room S27
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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There has been an explosion in the availability of data and computing
ability in retail management that has led to a new desire on the part of
managers to implement demand based management. Demand based management
uses statistical models to predict consumer price response using
historical information. These models can be used to construct pricing
decision support systems for retail managers. Currently, many firms have
begun offering software to perform price optimization. This talk
considers how recent advances in academic research can contribute to the
implementation of these systems, and in turn consider the new questions
likely to be posed by the developers and users of these new systems. |
| Jointly organized by the MSc
(ECom&IComp) Programme Office and HKU SPACE |
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See Biography |

Professor Denis Lee
Professor of Computing Information Systems, Suffolk University |
24 June (Friday)
7pm - 8pm
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Slides [
Acrobat ]
Audio [ Real Player |
Windows Media Player ]
Video [ Windows
Media Player ] |
Room S7
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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Understanding professional workers' information seeking behaviors and
users' experiences can provide vital insight into the effective
management of information technologies / information systems (IT/IS) work
as well as new product design. In this talk, I will provide specific
examples of how different research methodologies can be applied by
practicing managers and engineers to analyze the complex socio-technical
process of IT/IS work or new product design. |
| Jointly organized by the MSc
(ECom&IComp) Programme Office and HKU SPACE |
|

See Biography |

Mr. Tim McGrath
Chair of the Library content subcommittee of the OASIS Universal
Business Language (UBL) |
20 May (Friday)
7pm - 8pm |
Slides [
Acrobat PDF ]
Audio [
Real Player |
Windows Media Player ]
Synchronized Audio Playback *
Synchronized Video Playback *
|
Room S206
2/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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Behind the idea of virtual enterprises and web services lies the very
simple and natural idea of document exchange. But when they are
implemented without disciplined semantics, the input and output
documents of business processes often partition their information in
incompatible ways, severely constraining the loosely coupled, "plug and
play" interoperability that is the defining vision of effective
services. This address introduces the new discipline of Document
Engineering, a set of analysis and design techniques that yield
meaningful and reusable models of the information exchanges within and
between enterprises. It then applies these techniques to describe the
Universal Business Language (UBL) as a library of reusable standardized
patterns for designing compatible and interoperable documents. |
| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
|

See Biography |

Professor Karen Kemp
Associate Professor, Geographic Information Science, University of Redlands
Director of the International Masters Programme in GIS, University of Redlands
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8 April (Friday)
7pm - 8pm |
Slides [ Acrobat ]
Audio [ Real Player |
Windows Media Player ]
Video [ Windows
Media Player ]
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Room S9
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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As GIS emerges as a widely implemented technology, the need for a professional workforce to support it has increased. Around the world, a
number of post-graduate courses, certification programs and competency studies have been created. This session will explore what a GIS professional is and how to become one.
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| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
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See Biography |

Professor Bebo White
Physicist, Stanford Linear Accelerator Centre
Stanford University
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10 March (Thursday)
7pm - 8pm |
Slides [
Acrobat PDF ]
Audio [
Real Player |
Windows Media Player ]
Synchronized Audio Playback *
Synchronized Video Playback *
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Room S25
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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The complexity and requirements of modern Web sites and Applications require a design process that is structured and systematic with many parallels to engineering. This process is multi-disciplinary and beyond the capabilities of a single individual. Therefore, the first generation Webmaster has been forced to evolve into a project team with specialized skills and talents capable of addressing Web issues from an engineering perspective. This talk will introduce the concepts of Web Engineering, why it is necessary, processes and paradigms used, and how we can become prepared to design future Web Applications.
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| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
|

See Biography |

Professor Michael Shamos
Distinguished Career Professor
Director, Universal Library
Co-Director, Institute for eCommerce
School of Computer Science
Carnegie Mellon University |
28 January (Friday)
5:15pm - 6:15pm |
Slides [ Acrobat ]
Audio [ Real Player |
Windows Media Player ]
Video [ Windows
Media Player ]
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Theatre T3, Meng Wah Complex
The University of Hong Kong
Pokfulam Road, H.K. |
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This talk is a survey of electronic government in the United States, which has a large and diverse federal structure involving the national government as well as state and local governments. Implementation of eGovernment and extensive use of the Internet is mandated by the eGovernment Act of 2002 and various related laws. We will look at how the statutory requirements are supported by a government-wide design known as the Federal Enterprise Architecture Framework
(FEAF).
We will review various service offerings, including the government portal
FirstGov.gov, Federal rulemaking, integrated judicial systems, land recording and emergency management. All of these require varying levels of security and authentication, so we will review the authentication methods used to secure government data.
Among individual states, Florida leads in making information available to the public electronically. A huge number of government databases that would be regarded as private in other countries, are freely accessible over the Internet, including land records, licensing data and very detailed criminal records. We conclude with a discussion of the nature of public records and the consequences of their ready availability on the World Wide Web.
|
| Tthe
MSc (ECom&IComp) Programme Office |
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See Biography |

Dr. Renato Iannella
Chief Research Scientist, LiveEvents (Australia) |
12 November 2004 (Friday)
7:00pm - 8:00pm |
Slides [
Acrobat ]
Audio [
Real Player |
Windows Media Player ]
Video [ Windows
Media Player ]
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Room S7
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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This presentation will cover Digital Rights Management (DRM) and its emergence in the mobile sector. With the Open Mobile Alliance
(OMA) releasing advanced DRM standards, the major players have embraced the new secure and trusted features, with the Open Digital Rights Language
(ODRL) as the underlying rights expression language. As DRM services increase, so will the need to integrate with existing content and identity systems.
The DRM community now has an open standard but will need to address interoperability with the commercial DRM players and its application to the less-secure Internet.
|
| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
|

See Biography |

Mr. Peter Looms
Multimedia Senior Consultant, Danish Broadcasting Corporation |
5 October 2004 (Tuesday)
7:00pm - 8:00pm |
Slides [
PowerPoint ]
Audio [
Real Player |
Windows Media Player ]
Synchronized Audio Playback *
Synchronized Video Playback *
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Room 610
6/F,
United Centre
Admiralty Learning Centre II, HKU SPACE
95 Queensway, H.K. |
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Throughout the industrialized world, media consumption patterns changed quite slowly until
the end of the 20th century. Significant change took a generation to make itself felt. However,
in the last 5 years, the media consumption patterns of the under 25s have begun to change
dramatically. Mobile phones, local storage devices for music, the Internet and broadband
coupled with changes in print media are part of this - but we still have no clear picture as to
what is going on.
Drawing on research and studies from around the world, the presentation provides a framework for assessing the impact of these changes and also offers suggestions for the future work of
the digital entertainment industry.
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| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
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See Biography |

Professor Roger Clarke
Principle, Xamax Consultancy Pty Ltd.
Visiting Fellow of the Department of Computer Science, The Australian
National University |
9 September 2004 (Thursday)
7:45pm - 8:45pm |
Slides [
PowerPoint ]
Audio [
Real Player |
Windows Media Player ]
Synchronized Audio Playback *
Synchronized Video Playback *
|
Room S27
3/F, Admiralty Learning Centre I, HKU SPACE
Admiralty Centre, 18 Harcourt Road, H.K. |
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In September 2003, my Expert Address was on 'Open Source and Open
Content as Models for e-Business'. I developed that into a refereed
paper, and presented it at the 17th International eCommerce Conference
in Bled, Slovenia in June 2004.
This year's address is a further development of that paper. It focusses
specifically on content rather than software, and contrasts the business
models that are associated with the 'old' closed content approach with
those evident in the 'new' open content era.
The debate about 'free' and 'open' versus 'proprietary' and 'closed'
was first engaged in the context of software. But the digital era has
also highlighted the need for an appreciation of competing interests in
many other kinds of works. Conventional, proprietary approaches are
well-established, and large publishers are intent on defending them
against the depradations wrought by the digital era. Despite some early
successes, it seems unlikely that the copyright supremacists will hold
sway for much longer. On the other hand, it is unlikely (and
undesirable) that copyright will simply collapse. Publishers need to
adapt their thinking and their business models forward into the
twenty-first century.
The open content approach can be easily depicted as a communitarian
movement, whose values are antithetical to the closed approach and to
for-profit business and even economics. But open models are demonstrably
not as naive and anti-business as the proponents of greatly strengthened
copyright laws and patent practice would like to believe.
The primary examples of open content copyright licences are in the
areas of legislation and court judgements, education and training
materials, software documentation, creative and literary works, and
research papers. By identifying and examining those licences, it is
possible to appreciate the kinds of business models that they can
support, and to delineate the decisions that need to be made by the
originator of a work when structuring the terms of an open copyright
licence.
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| Jointly organized by the
MSc (ECom&IComp) Programme Office and HKU SPACE |
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See Biography |

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